21.11.2014 Swiss German media: one-sided coverage of Rroma

Schindler (2014) reports on the November 18th Rroma Foundation’s press conference. The foundation presented the results of their five-year study on the coverage of Rroma in the Swiss German print media. The result is devastating: the various newspapers (NZZ, Blick, 20 Minuten Tages-Anzeiger, Beobachter, Weltwoche, Wochenzeitung (WOZ)), despite their different political orientation, all report in a one-sided way on the Rroma. In the media representation, the minority is reduced to a minority of marginalised, criminal Rroma. The majority of integrated Rroma – in Switzerland 80,000 to 100,000 people – is hidden: “If the is a report on Roma in Switzerland, the texts are exclusively speaking of beggars, thieves, and prostitutes, which are organised in patriarchal clans and cause problems. How many Roma are living in Switzerland, how unobtrusively they live and how well they are integrated, the reader does not learn – unlike in Germany or France, where the media report more balanced, according to the study. In the international departments however, the attention reduces them to victims, the study states. They are described almost exclusively as poor, uneducated and socially excluded” (Schindler 2014). Sutter (2014) focuses on the social effect of this one-sided reporting, in her reportage for SRF 2 Kultur. She emphasizes that at the press conference Stéphane Laederich appealed to ethical responsibilities of journalists. They should ask themselves whether a mentioning of ethnicity in relation to criminal offenses is morally acceptable: ““We want to point out that the image of begging clans does not correspond to reality.” The stereotypes that can be repeatedly found come in part of the Western European middle Ages. The image of child stealing, pagan, thieving Roma has legitimized their persecution and murder several times in the past. In connection with the reporting in Switzerland, Stéphane Laederich speaks of “intellectual arson that can all too easily turn into a real arson.” Therefore a ticking time bomb in the current European climate where right-wing nationalists celebrate great successes in voting” (Sutter 2014). Now the journalists are asked to act. It is up to them to replace this one-sided reporting with a differentiated picture of minority, and to encourage the readers to think critically. That alone can be the aspiration of good journalism. Therefore, the reference that the media necessarily report about the negative or extraordinary, misses the concerns of the Rroma Foundation: journalism hast to be more than just information, it must provide a realistic notion of the world and its minorities (compare Jirat 2014).

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